Wall Street Brokers Are Coming for the Hot Retail-Options Trade

It’s been blamed for fueling stock volatility and dismissed as the latest case of market speculation gone too far.

Yet regardless of the threat — real or imagined — posed by the relentless boom in equity options that have zero days to expire, or 0DTE, a band of Wall Street brokers is unleashing new strategies to grab a piece of the action.

Among them is Options AI, where trading volumes have doubled since the December launch of options tied to the S&P 500. Another player, Moomoo Technologies Inc., is waiving exchange fees for the newly introduced index contracts. At Webull Financial LLC, clients are allowed for the first time to sell derivatives without owning the underlying asset.

Robinhood Markets Inc., which offers 0DTEs on some exchange-traded products, plans to expand into broad index options later this year.

As money managers of all stripes navigate a stock market swinging on new economic data one minute and the latest monetary-policy speculation the next, the securities industry is conjuring up ways to tap into institutional and retail demand for the newfangled options.

With the investing tool on the radar of the Federal Reserve, it’s an open question whether Wall Street’s risk managers are able to keep up with the 0DTE frenzy.