The AT&T Data Breach: How Advisors Can Protect Their Firm and Their Clients

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The frequency and scale of data breaches continues to increase at an alarming rate. This poses new threats for wealth management firms and their staff to recognize malicious activity on client accounts and impersonation attempts by bad actors through deep fakes. One recent set of data breaches at AT&T raises alarming questions about the safety of consumer data with AT&T and how this breach can affect wealth management firms.

AT&T admitted its second major data breach for the 2024 calendar year. It released details about the breach on July 12th, outlining that a threat actor downloaded a massive amount of data. We believe that this information, used in concert with the data from their first data breach, provides bad actors with all the information needed to perpetrate highly detailed deep fakes of wealth management clients.

This article examines both breaches at AT&T, discusses how the data can be used to perpetrate detailed deep fakes, and shares how you can advise your clients and staff to protect your clients’ investments.