Five Themes for Traders to Watch as Earnings Season Kicks Off

Earnings season is here, and the US stock market’s furious $9 trillion 2024 rally is facing perhaps its biggest test of the year.

Strategists are predicting that companies in the S&P 500 Index will post their weakest results in the past four quarters, with just a 4.3% increase in third-quarter profits compared with a year ago, Bloomberg Intelligence data show. In mid-June, projections were for an 8.4% rise, and in the second quarter growth soared to 14%.

Despite the shrunken expectations, the S&P 500 hit another record high on Friday and is up 22% in 2024, its best start to a year since 1997. Investors who keep bidding up stock prices may be onto something, because there appears to be room for an upside earnings surprise if those reduced forecasts turn out to be overly gloomy. It happened in the first quarter, when expectations were for 3.8% growth and it turned out to be 7.9%.bar lowered

“Analysts lowered EPS estimates more than is typical heading into reporting, which could lead to an elevated beat rate and better equity performance across the quarter,” said Ross Mayfield, investment strategist at Baird.

Earnings season unofficially kicked off on Friday, led by financial bellwethers JPMorgan Chase & Co., Wells Fargo & Co. and BlackRock Inc. More key companies will deliver results next week, including Citigroup Inc., Netflix Inc. and JB Hunt Transport Services Inc.

Here’s a look at five key themes to watch as the results roll in:

AI Slows Down

The bulk of the growth in S&P 500 earnings continues to come from the big-technology companies that are seen as major beneficiaries from the development of artificial intelligence. The so-called Magnificent Seven firms — Apple Inc., Microsoft Corp., Alphabet Inc., Amazon.com Inc., Nvidia Corp., Meta Platforms Inc. and Tesla Inc. — are expected to post an 18% rise in profits in the third quarter. Their issue is the rate of increase is slowing, down from more than 30% in 2023, according to BI.

For the rest of the S&P 500, profits are expected to climb 1.8% in the July-September period, which would be their second straight quarterly increase, albeit barely, BI data show. They posted 9.1% growth in the second quarter.

S&P

That said, profits for the S&P’s “other 493” firms are projected to accelerate substantially from here, with double-digit gains anticipated in the first quarter of 2025, according to data compiled by BI.