Is AI a New Engine for Emerging-Market Equity Investors?

There’s more to artificial intelligence (AI) than the US tech giants. Equity investors can find overlooked opportunities in emerging-market companies.

Historically known for low-cost manufacturing, emerging markets have rapidly shifted focus to become active participants—and in some cases leaders—in the global technology revolution.

More than 10,000 tech companies have been founded in emerging markets since 2014, with Asia, Africa, Latin America and the Middle East all participating in this innovation boom. And while this growth spans the broad technology spectrum, emerging markets are playing an increasingly influential role in the delivery of AI-enabled technologies.

AI is set to change the way we live. From information processing to transportation, AI is having a profound effect on the way we interact, work and socialise. As a result, the global AI market is projected to grow from US$86.9 billion in 2022 to US$407.0 billion in 2027, a compound annual growth rate of more than 36%.1 Amazon, Microsoft, Alphabet (Google) and Meta are forecast to spend hundreds of billions each year on building data centres to manage the rise of AI. US giant NVIDIA, which increased its profit by 769% in the last quarter of 2023, has become a symbol of this transformation, with its dominant AI chip technology.

Finding Opportunities in Asian Semiconductors

While AI processing chips like NVIDIA’s tend to dominate the headlines, high-speed memory is also a critical component for AI servers. Two Korean companies, SK Hynix and Samsung Electronics, are competing with US-based Micron for control of this market. SK Hynix is currently the dominant market player in so-called high-bandwidth memory (HBM) chips, which are experiencing rapid demand growth (Display). In April, Hynix announced plans to invest close to US$4 billion to build an advanced fabrication and R&D facility in the US. Yet the company hasn’t received nearly as much attention from equity investors as some of the US-based AI stars.