Lessons from a Shocking Apology

Photo by Nick Fewings on Unsplash

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At the tender age of 32, T.J. Ducklo had achieved a lot. He was appointed as special assistant and junior deputy press secretary for the Biden Administration, after an impressive career with various media organizations.

His accomplishments were even more admirable because he was also coping with a devastating diagnosis (in 2019) of metastatic lung cancer.

Then everything unraveled.

Ducklo was accused of threatening a female reporter after he learned she was planning to publish an article about his relationship with a reporter from Axios.

Initially, he was suspended for one week without pay. After an ensuing backlash, he resigned.

We can learn valuable lessons from his written apology.

A perfect apology

Ducklo’s apology was perfect. He stated:

No words can express my regret, my embarrassment, and my disgust for my behavior. I used language that no woman should ever have to hear from anyone, especially in a situation where she was just trying to do her job.

He described his language as: abhorrent, disrespectful, and unacceptable.