Why Won't Your Prospects Take the Next Step?

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How many times have you had an initial consultation with a newly qualified prospect, and no matter how well you explained your process, they just wouldn’t take the next step with you? For most advisors, it’s far too many.

Somewhere in the conversation the momentum is lost, they don’t return your calls, don’t respond to your emails, and you never figure out the root cause of why they decided to “ghost” you.

It may be that you’re overwhelming your prospects with too much information and making what should be the easy last step in your process, seem more like a leap forward.