As Tide Goes Out on Private Credit, Smaller Firms Look Exposed

The clubby world of private credit seems to be running out of space for the little guy.

As the rush of money into Wall Street’s hottest market slows, life is getting especially hard for firms that already oversee a smaller amount of capital.

Funds with less than $1 billion of assets received the least amount of cash on record last year. They’re finding it hard to compete on rock-bottom fees and the larger allocations being offered by larger rivals.

So-called limited partners such as pension plans and insurance companies that are the main funding source behind private credit are instead choosing well-known giants who deploy over half of the market’s capital. In 2023, large firms got more than four fifths of the $200 billion raised by private credit globally, dwarfing allocations to smaller rivals, according to PitchBook.

“An LP looking to put $400 million to work has already cut out all of the smaller managers,” said Oliver Fadly, head of private debt at NEPC, a consultant to limited partners. “Big check investors that have already allocated to larger firms are now looking at the second wave of mega-cap lenders, not newer, smaller ones.”

Now, a growing number of newcomers are being forced out of the once-frothy $1.7 trillion private credit market. Long-held firms are putting themselves up for sale.