Why Enterprise Wealth Firms Are Betting Big on Meeting AI

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If you are a leader in enterprise wealth management — whether you oversee technology, product, advisor services, or innovation — then you’ve seen firsthand how quickly AI is catching on in wealth management and other financial services.

One of the most immediate and impactful use cases for financial advisors is meeting AI. Not only is it one of the fastest-growing categories of GenAI for advisors, but its effects on productivity, client experience, and advisor satisfaction are already being felt across the industry.

Why This Wave of AI Is Different

The adoption rate of Generative AI (GenAI) exceeds the adoption rate of any previous wave of enterprise technology, and it is changing everything. Past generations of AI required meticulously structured, cleaned, labeled data to function, and often required protracted and expensive training of limited-use models.

But GenAI’s ability to read and write unstructured or semi-structured data using natural language unlocked the ability to automate things for advisors that were previously impossible to automate. This unprecedented power presents endless opportunities to help advisor teams cut administrative work, elevate the client experience, and ultimately boost advisor productivity and satisfaction. After all, much of what slows advisors down daily is some form of wrangling information and potential next actions scattered across meetings, phone calls, emails, text messages, documents, forms and more sources of messy data.

You’ve already realized that to maintain a competitive edge, your firm must rapidly adopt these new AI capabilities. As Blackstone CEO Stephen Schwarzman put it, "The timeliness and effectiveness of AI implementation will determine the winners and losers in this space."1