The Forgotten Style: What Ever Happened to Value?

Whether it’s Benjamin Graham and David Dodd or Eugene Fama and Kenneth French, you might excuse value investors for the occasional name drop, given the style’s distinguished history. Stretching back to the times of the New Deal, investors have been actively scouring markets for fundamentally sound companies trading at a discount to their intrinsic value.

From a building-block lens, value was one of the original equity factors Fama and French isolated in the early 1990s—based on characteristics that define sound businesses with upside potential and discounted valuations that have produced an attractive track record over time. If we extend the value factor’s history back to the late 1920’s using Fama French, it has outperformed growth by an annualized average of about 4.4%.

But value entered a protracted slump around the time of the Global Financial Crisis, with growth investing’s surge in popularity. For the better part of 15 years, value has been in a relative wilderness, with asset inflows largely relegated to an occasional passive play on the value factor. These episodes were often triggered by a macro development—whether elections and policy uncertainty, inflation concerns or something else.

During this painful stretch, however, the value world was undergoing something of a transformation.