Long-Short Investing: A Basic Guide in Plain English

basic guide

Long-short investing has been quietly migrating from hedge funds into mainstream wealth management. The appeal is intuitive: A portfolio that can pursue returns on both sides of the market—while creating opportunities to harvest tax losses in nearly any environment—has value for investors seeking pretax excess returns and the potential tax benefits associated with realizing capital losses.

Being long is familiar

For most investors, being long a security is already well understood. When you buy a stock, you own it, so you benefit if the price goes up. For example, buy at $100, sell at $120, and you've earned a $20 capital gain. But if the stock falls, you have a capital loss.

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In a long-only portfolio, conviction can be expressed through what investors choose to own. You buy stocks that you expect to do well and avoid those you think may decline. Here, avoiding a stock simply means not owning it. Seeking to buy low, sell high and pocket the difference is the default mode, how nearly every traditional portfolio is built. Mutual funds, ETFs and most separately managed accounts hold long positions exclusively.

Being short is the mirror image

By contrast, a short position involves selling a stock you don’t currently own, with the expectation that its price may decline. Rather than just avoiding the stock, shorting allows you to express a negative or unfavorable view of a company, with the potential to profit from it.

How can you sell shares you don’t own? By borrowing: Your broker lends you shares from another investor's account or their own inventory. You sell those borrowed shares at the current market price now, then you buy the same number of shares in the open market and return them to the lender later.