Retail Investor Buys The Dip Despite Bearish Sentiment

It has been an interesting correction. The average retail investor was “buying the dip” despite having an extremely bearish outlook. This is an interesting point because, as shown, the retail investor used to be considered a “contrarian indicator” as they were prone to be driven by emotional behaviors that led them to “buy high and sell low.”

retail purchases

However, this isn’t the first time I have written about the retail investor’s transformation from panic selling corrections to buying them due to F.O.M.O.

“The “Fear Of Missing Out,” or “F.O.M.O.” is a centuries-old behavioral trait that began to get studied in 1996 by marketing strategist Dr. Dan Herman.

“Fear of missing out (FOMO) is the feeling of apprehension that one is either not in the know or missing out on information, events, experiences, or life decisions that could make one’s life better. The fear of missing out is also associated with a fear of regret. Such may lead to concerns that one might miss an opportunity. Whether for social interaction, a novel experience, a memorable event, or a profitable investment.” – Wikipedia

Over the last few years, the “fear of missing out” has gone mainstream. Young retail investors armed with a Robinhood app and a WallStreetBets membership have been chasing risk in the markets. But why wouldn’t they, given that the Federal Reserve has consistently backstopped market risk, creating a sense of “moral hazard” in the markets?

What exactly is the definition of “moral hazard.”

Noun – The lack of incentive to guard against risk where one is protected from its consequences, e.g., by insurance.

After more than a decade of repeated rounds of monetary interventions, retail investors’ F.O.M.O. morphed from the “fear of missing out” to the “fear of missing the bottom.”